The credit card giant will be working with Syniverse on this location based verification checking.
With the explosion in the number of smartphone users that there are around the world, MasterCard is working to capitalize on these consumers – particularly those travelling internationally – and to encourage them to use their services without the risk of losing time, patience, and money to security problems, by using geolocation technology for verification.
A new security system is now being implemented to confirm credit card payments through customer smartphones.
This is not an entirely revolutionary process, but instead uses geolocation technology as a variation of the current standard two step process of authentication. However, instead of requiring the smartphone user to enter an additional login code, as is the case with certain web services, the proposal of MasterCard is to use the GPS function from mobile devices, which has become a standard function in most smartphones.
The idea is to use geolocation technology to show that the card and user are in the same place.
What this means is that if the smartphone of the credit card user is located in the same place as the card when it is being used, then the transaction receives approval. MasterCard has said that this helps to shrink the chance of both unauthorized attempts to use the card and of declined transactions that are actually valid.
The one problem that has been identified that could cause a considerable problem to this mobile security system is that when users travel internationally, the odds are that they will have shut off their data service in order to help to reduce the chance of building up expensive roaming charges. This would eliminate the benefit of the concept behind MasterCard’s validation service.
MasterCard has not failed to recognize this issue. The company is, therefore, working to offer prepaid data packages that can be purchased directly through their own mobile devices from the moment that they arrive in another country. This is meant to help to encourage users to keep their data connection enabled so that they will be able to use the added security based on geolocation technology.
erCard continues its steady march into the world of mobile commerce with the release of a new credit card that could change the way people pay for products. Mobile commerce is poised to become a big part of the lives of consumers, many of whom are turning to their mobile devices for daily services and connectivity. As consumers become more dependent on their mobile devices, companies in the technology and financial industries are looking to establish a stronger presence in mobile commerce. MasterCard is poised to up the ante, so to speak.