Tag: juniper research

Mobile games may eclipse consoles in the future

| May 3, 2013

Mobile Games to Eclipse Consoles

Game industry continues to shift to accommodate mobile games

It is no secret that mobile games have become much more than a simple novelty or passing fad. With the number of consumers with mobile devices growing, these games have become an integral part to the entertainment that many people experience all over the world. Mobile games now represent one of the most lucrative sectors of the game industry, and the allure of these games have caused even decades old development companies, many of whom have long been devoted to consoles, to embrace the mobile space eagerly. The growth of mobile games has yet to show any serious signs of slowing down, which may make mobile the most popular gaming platform in the near future.

Report predicts the future of mobile gaming

Juniper Research, a leading market research firm, has released a new report concerning the emerging trends being seeing in mobile games. According to the firm, consumers will spend more than $3 billion on mobile games in 2016 worldwide. The firm notes that $301 million was spent on these games in 2012, showing that mobile games are growing at a very rapid pace. Juniper Research suggests that the mobile platform will grow ten times larger in terms of sales by the end of 2016.

Tablets expected to be device of choice for gamers

The report notes that the Far East, China, and North American markets will account for 86% of all mobile games spending in 2016. Tablets will be the preferred platform that consumers use to play games as they are beginning to be built with hardware dedicated to gaming. More games are also being designed with tablets in mind, especially those of the free-to-play model, which have already proven significantly popular among consumers.

Firm anticipates mobile to dominate gaming

Juniper Research claims that mobile will be the primary form of gaming in the future. The firm anticipates that consumers will begin moving away from traditional consoles in droves due to the entertainment that can be had through mobile games. There is, however, a new generation of consoles expected to be launched this year, which may be able to ensnare the interests of gamers once again.

Mobile games continue to grow in popularity

| April 29, 2013

Mobile Games PopularityJuniper Research study highlights growth of mobile games

Juniper Research, a leading market research firm, has released a new study on the state of mobile games. As with other studies in the same vein, Juniper’s notes that mobile games are gaining strong momentum among consumers as smartphones and tablets become more availability. Mobile games are helping many fulfill their need for entertainment throughout the day, while also providing sufficient distraction for those at work or traveling. The report paints a promising future for the mobile games sector as more people become involved in gaming on their mobile devices.

64 billion mobile games to be downloaded by 2017

The study from Juniper Research predicts that more than 64 billion mobile games will be downloaded by consumers by 2017, more than triple the number of downloads that were reported in 2012. While many mobile games are specifically designed to be addicting, Juniper Research claims that the most significant contributing factor to this growth is the increasing number of free-to-play mobile games. These games require no purchase and are available to all consumers, immediately making them more attractive than games that are associated with a fee.

Games prove most popular with tablet owners

The study shows that tablet owners are particularly fond of mobile games. Juniper Research suspects that the reason mobile games are so popular among tablet owners is due to the better controls, larger screens, and higher fidelity visuals that can be achieved through these devices. As such, tablet games are considered slightly better than their smartphone counterparts among consumers. The study suggests that there are twice as many downloads for mobile games among tablet owners than among smartphone owners.

Mobile games expected to continue growing beyond 2017

Juniper Research does not predict the growth of mobile games to slow down beyond 2017. These games have established themselves as a cornerstone of the game industry and many developers and publishers therein are beginning to consider mobile games an ideal medium to consumer engagement. These games have also become one of the most lucrative sectors of the game industry.