Tag: iresearch

M-commerce led by one company in Q1 in China

The first quarter in the country was worth $4.29 billion and is clearly dominated by one business.

In 2012, the m-commerce market in China was worth $7.8 billion, but this year, it is expected that it will be worth considerably more, as the first quarter alone brought in $4.29 billion.

It is expected that by the year 2015, the market will rise to reach $41.4 billion, which represents an astounding growth.

What is even more notable is that the m-commerce market appears to be primarily led by a single company, according to the latest data from iResearch. Its latest study of the numbers from that country has shown that Taobao is the clear market leader in China and that its dominance is considerable.

Taobao is the m-commerce market leader for China and is the company behind the highly successful Alibaba.

Alibaba, a consumer to consumer online shopping mall, has been popular in China for over M-Commerce China leaderten years. Now, its Taobao is taking off in the m-commerce environment. Its lead is estimated to be massive, as it takes in about 75.1 percent as its market share when measured by the value of the mobile purchases made by consumers in China. Its parent company is Tmall, a B2C marketplace.

In second place for m-commerce in China, well behind Taobao, is Jingdong. That company was formerly known as 360Buy and is also the second largest B2C online retailer. The share of the market for this company was recorded by iResearch to be lower than its online market share. The report suggested, therefore, that it is important for companies in China – particularly those with an online mall atmosphere – to add considerable focus to their mobile strategies.

It is notable that even some of the major players in online shopping are not achieving the same types of successes in the m-commerce market space, when it comes to their shares. That said, the report also indicated that there is still a shift toward the mobile space, albeit a slow one. Equally, it is expected that 2013 will bring in the largest figures on record for mobile shopping in China, potentially exceeding the previous predictions by the firm, that it would be worth $15.7 billion this year.

Mobile commerce explodes in China

China Mobile Commerce GrowthChinese mobile commerce shows promising growth

Mobile commerce has been making impressive progress throughout the world, but the scene has been seeing the most activity in China. The country has become a hub for mobile technology and innovation and many of the consumers living there were among the first to embrace mobile commerce. Chinese consumers have been attracted to the convenient nature of mobile payments and many have praised the services that have been opened up to them over the past two years.

Sector expected to reach $41 billion by 2015

A new report from iResearch, a market research firm, shows that mobile commerce has grown exponentially throughout China. According to the report, mobile commerce was worth $7.8 billion by the end of 2012. The report also expects this growth to continue, reaching $41 billion by 2015. While the sector has grown as a whole, one company has emerged as the dominating force in the mobile commerce field.

Taobao leads in mobile payments

Taobao, one of the largest mobile-based shopping organizations in the country, has established a formidable force when it coes to mobile payments. The company is part of the Alibaba Group, which is the most influencial online retailer in the country, eclipsing competitors Amazon and eBay. Tabao is the Alibaba Group’s consumer-to-consumer shopping platform, operating in much the same way that eBay operates in other parts of the world. The company represents more than 75% of the online retail market in China.

Retailers find success through engaging mobile consumers

Taobao, along with other retailers, has put strong focus on mobile commerce in order to appeal more to consumers tethered to smartphones and tablets. This focus has served these retailers well as consumers have shown a penchant for shopping for products even while at work or traveling. Mobile commerce allows these consumers to maintain a constant connection with retailers, allowing them to make purchases at any time they choose.