Tag: ios mobile games

These tech giants are fighting their way for leadership within this very popular and lucrative space.

At a time in which Google appears to be edging its way ahead of the smartphone based commerce environment, there are other areas in which it appears to be lagging behind, but it also looks to be highly determined to keep a top position when it comes to mobile gaming.

When compared to Amazon, Google’s cloud computing and ad revenues are not growing as rapidly.

Some investors are starting to become a little bit nervous that this could be a sign that Google is attempting to grow too quickly and that it is overextending its way into too many ecosystems. That said, if there is one area in which it is placing a massive amount of focus, it can easily be identified as mobile gaming. As that environment continues its evolution, Both Google and Apple have been doing their best to carve out an experience that is the most appealing for developers, marketers, and customers, alike.

iPhone and Android are clearly in a tremendous mobile gaming battle of epic proportions.

The purpose of this all-out war is to be able to claim supremacy in this space that has revenue potential on a series of different levels. They are now working to come up with their own winning strategies to be able to create mobile based game atmosphere that will be as profitable as that within the stationary device ecosystem.

A new move has also been made to help to draw more appeal for mobile gaming product developers, as both Google and Apple have given them a temporary opportunity for exclusive promotion rights. In this, they are hopeful that they will be able to boost the sales of the games themselves on the smartphones that use their operating systems, and that the game offerings will be appealing enough to draw smartphone owners to switch to their platforms.

Google and Apple are hoping that they will be able to offer games that will be available exclusively on their own platforms so that consumers will want those specific mobile gaming opportunities so much that they would change their devices and switch their operating systems in order to be able to play them.

Report highlights the growth of mobile games over handhelds

IDC, a leading market analysis firm, and App Annie, a resource for Apple-centric information, have come together to release a new report concerning emerging trends seen in mobile games. The report, called “App Annie & IDC Portable Gaming Report,” shows that mobile games have managed to establish strong momentum over the years, especially when it comes to iOS devices. The iOS platform has become one of the most popular platforms for mobile games, so much so that these games are beginning to perform better than traditional handheld games.

Mobile games beat handhelds in terms of revenue

Mobile games have become one of the most lucrative sectors of the game industry. Developers and publishers around the world have begun focusing more heavily on the mobile space in order to tap into the powerful economic activity that is occurring therein. According to the report from IDC and App Annie, spending on mobile games has increased significantly over the past year and has, for the first time, outpaced the revenue that traditional handheld games produce.

Android may become powerful gaming platforms, eventually

The report shows that the iOS is leading the way in terms of mobile games spending. Google’s Android is lagging behind both the iOS platform and traditional handhelds in terms of gaming, but the report suggests that this may change in the next financial quarter. Google has been reforming its approach to gaming and mobile applications, introducing significant changes to its Google Play service. These changes are expected to help the company put more focus on mobile games. This focus is likely to propel Android ahead of handheld consoles in the future.

Mobile games may soon cut into console markets

The report indicates that there are a rising number of new markets emerging in the mobile gaming sector. In these markets, consumers are showing strong interest in mobile games of all kinds. Many of these markets happen to be in Asia, where smartphones and tablets are already quite popular. As mobile games continue to grow in power, they may soon begin to cut into the profits that have kept traditional handheld consoles afloat for several years.