Tag: ericsson

Will mobile technology trends kill the smartphone by 2021?

A recent study has shown that consumers feel artificial intelligence will have taken over this tech in half a decade.

According to a survey conducted by researchers commissioned by Ericsson, many consumers are under the impression that within the span of five years from now, mobile technology in the form of smartphones will no longer exist.

This research was conducted by ConsumerLab, with the participation of 100,000 customers across 40 countries.

The study looked into the predictions and expectations of consumers with regards to mobile technology that will be used over the years to come, as well as what they would like to see in the future. Approximately half of the respondents to this survey said that by 2021, the most common forms of mobile tech – more specifically, smartphones – would no longer be in use by the year 2021. The reason, according to the survey respondents, would be that developments in artificial intelligence will have superseded many of the current functions of smartphones.

Many people feel that the concept of current mobile technology still carries too many levels of impracticality.

Mobile Technology & the FutureAccording to Ericsson ConsumerLab’s Rebecka Cedering Ångström, “A smartphone in the hand, it’s really not that practical. For example, not when one is driving a car or cooking. And there are many situations where display screens are not so good. Therefore, one in two think that smartphones will belong to the past within five years.”

Cedering Ångström also forecasted that the evolution of tech will make it possible for consumers to enjoy their downtime more effectively. She gave the example that someone could not only watch a football game, but they could also decide from which vantage point they would like to view it, or choose tow different places at once. She also pointed out that shopping could also be an experience that could be vastly improved through the use of virtual reality advancements, such as the ability to use VR to “try on shoes and see how they fit on your own feet.”

The Ericsson ConsumerLab head of research, Michael Björn explained that while some of the mobile technology future trend predictions discussed in the company’s report may seem to be rather futuristic, it shows that there is solid “consumer interest in new interaction paradigms such as AI and virtual reality (VR), as well as in embedding the internet in the walls of homes or even in our bodies.”

Ericsson and Verifone partner to find success in mobile commerce

Companies team up to establish stronger position in the mobile commerce space

Ericsson, a leading communications technology firm, has announced that it has formed a partnership with Verifone Mobile Money. The two companies will work to make it possible for Ericsson’s to participate in the mobile payments sector. Together, Ericsson and Verifone intend to offer NFC-enabled point-of-sale services, as well as those that operate without relying on NFC technology. Such solutions may make it easier for consumers to use their mobile devices to shop for and purchase products both online and in physical stores.

Ericsson aims to make use of Verifone Mobile Money software for its Wallet platform

Partnership in Mobile CommerceEricsson will be integrating Verifone’s mobile payments technology into its Wallet platform. The Ericsson Wallet can be used to make mobile transactions and is supported by numerous retailers throughout Europe and elsewhere. NFC technology will be at the forefront of the partnership, as this technology is considered to be the backbone of the mobile commerce world. This technology allows digital information to be transmitted over short distances.

Consumers show strong favor for mobile commerce

Consumers have come to embrace mobile payments quite readily. This is because of the convenient nature of mobile transactions and shopping in general. Platforms, such as Ericsson Wallet, can be used to pay for goods and services using nothing more than a mobile device. Such platforms are particularly popular among consumers that do not have bank accounts, as it gives them a way to effectively manage their finances.

Partnerships allow companies to compete more aggressively in the mobile commerce space

Partnerships are becoming more common in the mobile commerce field. These partnerships are leading to more progress in the mobile space, producing innovative platforms that are proving to be quite attractive to consumers. These partnerships are also making it easier for merchants to enter into the mobile commerce space and engage consumers more effectively than they have been able to in the past. Partnerships also allow companies to compete more effectively with others that are interested in the mobile commerce market.