Apple Pay will be launching in the United Kingdom next month
Apple plans to launch its mobile payments service in the United Kingdom next month and will be linking with the loyalty cards provided by some retailers. The company has established a strong position in the mobile payments space in a relatively short amount of time. Apple Pay launched in the U.S. in October of last year, with the service being supported by a strong partnership with several prominent retailers. The company has been looking to expand its service into new markets, but this process has been relatively slow.
Companies are showing strong support for the mobile payments service
Pinterest and Discover Card will be working with Apple for the launch of Apple Pay in the UK. Apple will also be adding store debit cards to its mobile payments system, which will allow Apple Pay to be accepted at more than 1 million locations worldwide next month. In the UK, Apple Pay is expected to be accepted at more than 250,000 locations, and will also be used to pay for public transportation services.
UK is becoming a dynamic market for mobile payments
The UK has become a very attractive mobile payments market. Many consumers have become enthralled with the concept of mobile transactions, as it is more convenient for them than conventional forms of commerce. Being able to shop online from a mobile device allows people to purchase products wherever they are and at any time, as online stores do not close. This is a trend that is being seen throughout the world. According to a recent study from Forrester Research, global mobile sales are expected to reach $142 billion by 2019.
Apple to compete with other companies operating in the mobile space
Apple will be competing with several other companies that have already managed to establish a foothold in the United Kingdom. Apple Pay has already generated significant hype, with many consumers being excited for the service’s eventual launch in the UK. Merchants have also shown great interest in mobile payments and may see great benefit in supporting the new service from Apple.