Tag: digital commerce

Canadian retailers may experience some turbulence due to mobile commerce

Retailers in Canada might have trouble engaging mobile consumers

Canadian retailers may be in for a turbulent holiday season. Price wars and consumers skittish about mobile and e-commerce may put retailers under significant strain this year during the months of November and December. The growing prevalence of mobile commerce, in particular, may make it harder for some retailers to find traction with many people. These retailers have been investing heavily in their mobile infrastructure, but they may not see returns due to the fact that many consumers are not yet comfortable with the idea of shopping online with a mobile device.

WalMart sees troubling trends emerge in the retail market

WalMart has big plans for the holiday season, as usual, but the company notes that it is seeing trends emerge in the global market that could be trouble for the retail industry. According to David Cheesewright, president of WalMart’s international division, growing competition from companies like Amazon may present problems for traditional retailers. Traditional retailers are having price skirmishes with online companies, and consumers are beginning to favor the latter because of the digital services they offer.

Consumers comfortable with mobile shopping are visiting physical stores less frequently

Canada - Mobile CommerceMany people are still uncomfortable about mobile commerce, but those that are not are spending more money when shopping online from a mobile device. Companies like Amazon are taking steps to provide these people with an enjoyable online shopping experience and as consumers become more involved in digital commerce, they are beginning to shop online more than they visit physical stores.

It may be too late for retailers to adopt mobile initiatives to connect with consumers before the holidays

Mobile commerce has proven to be quite powerful during the holiday season. Shopping from a mobile device helps people avoid long lines and they can benefit from having products delivered to their homes relatively quickly. Retailers that have avoided the mobile space, or have a relatively small presence therein, could find it difficult to connect with consumers in a significant way, and it may be too late for them to introduce effective mobile initiatives before the holidays are here.

E-commerce is booming in India

Indian e-commerce market is growing rapidly, and mobile is playing a role in that growth

India has become the fastest growing e-commerce market in the Asia Pacific region, according to a new study from Gartner. The country has been seeing explosive growth in its digital commerce space, with a vast number of retailers and startups beginning to focus themselves on the digital world and engage mobile consumers more effectively. Mobile commerce has contributed to this growth in e-commerce, making India home to one of the most active mobile markets in the world.

Digital commerce market expected to reach $6 billion in revenue by 2015

According to the study, India’s e-commerce market is expected to reach $6 billion by 2015, experiencing a 70% increase over digital revenue this year. While digital commerce is still considered to be in a nascent stage in India, the country’s market is booming, much more so than its neighbors in the Asia Pacific region. Currently, e-commerce represents approximately 4% of the country’s total retail market, but this is expected to change in the coming years.

Smartphone penetration is growing and the demand for mobile shopping services is on the rise

e-commerce - IndiaA growing number of retailers are showing interest in mobile commerce. The number of people with smartphones in India is growing and they are beginning to favor shopping online over visiting physical stores. In order to connect with these consumers, retailers need to have a prominent presence in the digital world, which means that they are beginning to invest more heavily in the e-commerce space. Numerous startups have emerged to assist these retailers, offering mobile-centric services that are focused on e-commerce.

Digital commerce market is beginning to mature

As the digital commerce market matures, better services are expected to emerge. Retailers are still working to understand the demands that mobile consumers have, and as this understanding grows they will be able to offer better platforms and shopping experiences. Many mobile commerce organizations are beginning to break into the Indian market in order to take advantage of the growth of e-commerce, and they are bringing their popular platforms with them as well.