Tag: china smartphones

The company has experienced massive growth in the country, skyrocketing its size and share.

The founder of Xiaomi, Lei Jun, has already announced that the massive growth that his company has seen in the Chinese smartphone market has not only pushed it to the top in China, but it has also placed it in the fifth spot among the largest handset makers in the world.

This was accomplished despite the fact that the company was still relatively obscure only one year ago.

Now, Xiaomi has taken the lead in cell phone sales in China. This is a massive accomplishment, considering that the country represents the largest smartphone market on the entire globe. A technology research report that was recently published by Canalys underscored the tremendous growth that the company has been making. It has managed to jet right past other giants within the space, such as Lenovo and even Samsung, in order to take its crown in the country.

Due to the sheer size of the Chinese smartphone market, it has secured Xiaomi as the fifth largest cell phone maker in the world.

The Canalys report went on to say that throughout the second quarter of 2014, Xiaomi managed to ship a tremendous 15 million smartphones within China. During the same quarter of 2013, that figure had been only 4.4 million. To compare, the report showed that Samsung sold 13.2 million cell phones within the country during that quarter, which was a decline from the 15.5 million that it had sold during the same period of time last year.

As a whole, there was a 240 percent year over year growth experienced by Xiaomi during the second quarter. It currently holds an estimated 14 percent of the cell phone device market in China.

According to Chris Jones at Canalys, the company managed to make this tremendous progress within this mobile device sector because it took on an entirely different strategy to its competition. The majority of manufacturers in the country’s smartphone market focus on price when it comes to their competition. That said, Xiaomi placed its focus on its marketing, branding and sales strategies.

Smartphones have become pervasive in China, where data from September 2011 has shown that the number of mobile phone users broke the 940 million mark, and where over half of the new device users are opting for 3G devices. Now, in 2012, China holds the largest share of mobile phone market and is experiencing the most competitive challenges within smartphone sector.

As a result, much of the world is looking to China mobile trends as the gauge of mobile progress, and is seeing mobile gaming as a vital element of the growth of the industry, and that will also be responsible for the majority of the revenue in that part of the world.

Firms and mobile app developers around the world are looking to China to take their own piece of the mobile pie. To do this, they are also paying close attention to the predictions that are being made about the mobile environment in that region. So far, they included the following predictions for 2012:

• Before the close of the year, China will break the 100 million mark for the number of smartphones being used in the country

• All three major Chinese telecom carriers will offer support of Apple’s iOS

• The market for game distribution in China will continue to divide until there will be more than 100 independent channels

• The most popular smartphones in China will be those based on Android

• The top source of mobile game revenue will come from in-game purchases

Though analysts, economists, and other experts may have yet to decide whether or not China will become the world’s next superpower, and when that may occur, what is difficult to doubt is that in the mobile gaming world, the country will already have reached its position as confirmed leader by the end of this year.

Not just China Mobile Trends Anymore – What all companies should know about m-commerce

The companies that will be seeing the greatest successes over the next few years have realized that mobile is here and it is heating up, and that the earlier they take part in it, the better the results will be.

Even better than the popularity of mobile is that m-commerce is also on the rise. Business leaders such as CEOs are now being required to find out about the latest trends and movements in mobile, so that their own companies will be able to stay ahead of the game.

The following are some points that every company should know about m-commerce:

Mobile has arrived – this isn’t a channel that is just about to get here. It’s already here, and it is expected to explode at any moment. Almost half of all Americans now have a smartphone, and most expert predictions are saying that by 2015, the spending using those mobile devices will be 8 percent greater than that generated by e-commerce.

• M-commerce is becoming mainstream – it is becoming the norm for the average consumer to make purchases using their mobile devices. Whether they buy the items online, or use the devices to make the payments in-store, the incorporation of the device into the purchasing process is becoming mainstream.

• Mobile payments does not yet have a leader – though there are many different companies vying for the top spot of the mobile payments marketplace, that position has yet to be claimed. It isn’t expected that the winner will be known before the end of this year.

• Privacy is key – one of the top concerns that smartphone owners have identified is with regards to privacy. Being respectful of this will be critical to the success of mobile efforts both this year and beyond.