Tag: china mobile games

Mobile app development proves lucrative in China

| January 24, 2014

Developer raises $80 million in series C funding

Linekong, a developer of mobile games based in China, has announced that it has raised $80 million in series C funding. China is quickly becoming a prominent market when it comes to mobile app development, especially when these apps have to do with gaming in some way. Mobile apps are quite popular among consumers throughout the country and the demand for more engaging and entertaining applications has been on the rise for some time. The funding that Linekong has managed to acquire may help it compete with the multitude of developers that are already active in China.china - mobile app development and mobile games

Market continues to prove accommodating of mobile games

China’s mobile app development market is saturated. There are numerous organizations that are working to engage consumers with their applications and many of these groups are copying one another in an attempt to find success. It can be difficult for any one company to stand out amongst the crowded market, but Linekong has managed to attract a great deal of attention with its games. The funding that the developer has received will be used to further its growth in the gaming sector through the development of games that have already proven quite popular among consumers.

Linekong intends to release 15 new games this year

Linekong specializes in online role-playing and action games, two genres that are quite popular throughout China. Notably, Action RPGs are the most popular types of games among Chinese gamers, with 64% of consumers spending money on these types of games every month. Linekong intends to release 15 new mobile games this year, the majority of which will adhere to the developer’s genre preferences. Two of the games that the developer plans to release are to be classified as “leisure” games.

China establishes itself as prominent market for mobile games and gaming in general

China’s online games are expected to generate approximately $16 billion in revenue throughout 2014. This makes China one of the most attractive markets in the gaming world. The country is still relatively closed to foreign developers, but the Chinese government recently lifted a ban that had been imposed on foreign console platforms.

Alibaba to break into mobile games

| January 13, 2014

Alibaba sees promise in the mobile space

Alibaba, China’s largest retail organization akin to eBay and Amazon, has announced that it plans to break into the world of mobile games. China has become one of the most promising markets for mobile gaming, partly due to the rapid growth of smartphone and tablet ownership. Alibaba has been seeing a major rise in the potential of the mobile space and is not keen to be left behind by its competitors.

Tencent and Alibaba may clash on mobile games

Alibaba is currently working to develop its own mobile gaming platform. This move likely comes as a response to Tencent’s efforts to make its gratuitously popular WeChat application into a gaming platform. Tencent currently boasts of the strongest presence in China’s mobile sector. The WeChat application has more than 570 million downloads and Tencent itself is behind many of the country’s most popular mobile games. Alibaba is keen to break into the mobile space more aggressively and break the monopoly that Tencent is building.

Developers may find Alibaba’s platform attractive

Mobile Games - AlibabaThe organization is providing access to its mobile gaming platform to developers for free this year. This initiative aims to attract game developers to the platform and provide them with the resources they need to develop engaging mobile games that will be associated with Alibaba in the future. The revenue that these games produce will be split, with 70% of the revenue going to developers and 20% going to Alibaba. Approximately 10% of the revenue generated by these mobile games will be donated to rural education initiatives.

Games to be marketed and distributed through Taobao

Alibaba has also committed itself to fully supporting the mobile games that are developed for its platform. The organization will market and distribute these games through its Taobao e-commerce division, which boasts of 700 million users. This will provide developers with a great deal of exposure and help them reach a larger audience that they may not have had access to in the past.