Tag: china mobile games market

Mobile games continue to boom in China

| July 18, 2013

China proves promising market for mobile games

In China, mobile games are quickly becoming a big deal. Smartphones and tablets have been gaining popularity throughout the country for some time, but mobile gaming is a relatively new trend among young consumers. Over the past few years, mobile games have become one of the primary interests among consumers throughout China. This has partly to do with a ban placed against traditional gaming consoles by the Central Government. This ban essentially ensured that mobile devices would be the most popular gaming platforms among consumers.

Companies like Yodo1 hold keys to Chinese market

Enthusiasm concerning China’s mobile games market is quite high, considering the fact that this sector alone accounted for more than $352 million in revenue during the first quarter of 2013. During the first quarter, the market experienced a 30% increase in revenue over the previous year. Yodo1 is one of the Chinese gaming companies that have been taking note of the growing interest that consumers have in mobile games and the financial benefits that this sector represents.

China mobile games continue to boomChina too big to ignore for the game industry

According to Yodo1 CEO Henry Fong, the Chinese market is too promising to ignore. Yodo1 works with developers from Western countries and helps them bring their mobile games to China. Without companies like Yodo1, Western developers would have difficulty entering the Chinese market due to the country’s stringent regulations concerning foreign trade. Gameloft, a French company, first tried to break into China in 2003 and has only very recently found the stability it needs to pursue consumers in a significant way with its mobile games.

Mobile games could be a successful vehicle for companies like Yodo1

Companies like Yodo1 have taken note of the promising environments that mobile games are subjected to in China and have been positioning themselves to be attractive to foreign developers. These companies essentially hold the keys to the Chinese market and many are well aware of this fact. For these organizations, mobile games are not the only an entertainment medium, they are also a promising business opportunity.

Mobile games boom in China

| June 20, 2013

China sees strong growth in mobile games market

Mobile games are popular all over the world, but in China, the game market has boomed in the first quarter. Gaming in China has been a somewhat tricky situation for the past several years. The Central Government imposed a ban on gaming consoles in 2000 that has all but stymied the country’s market for console games. Despite the ban, many Chinese consumers consider themselves to be avid gamers and, in the past, have turned to PC gaming over other forms. With the advent of mobile technology, however, these consumers have been showing a great deal of interest in mobile games.

Games market grows as mobile technology thrives

China’s mobile games market has been experiencing strong growth over the past several months. Consumers have proven themselves to be heavily reliant on their mobile devices, which also means that they turn to these devices for entertainment when necessary. Mobile games have become an ideal form of entertainment for commuters and for students spending time between classes. These people are not only willing to spend their time on mobile games, of course, as they are also eager to spend money on these games as well.

Mobile Games - Growth in ChinaMarket exceeds $350 million in first quarter

The country’s market for mobile games has breached the $350 million mark for the first quarter of this year, a 30% increase over what it had been during the same quarter of 2012. The boom is being attributed to the growing popularity of so called mobile network games — games that require an Internet connection to play. These mobile games typically offer strong social elements that allow consumers to connect with one another and play together.

Console ban may be good for the mobile games sector

China’s ban on consoles may be a powerful boon for mobile games. The lack of competition in this given market has allowed mobile games to flourish and reach a large portion of the population. Most of the mobile games enjoyed by consumers are free to obtain, but also offer content for a modest fee. Consumers have proven that they are happy to pay for additional content, as long as the game can hold their attention.