Tag: apple store

Mobile devices at Apple are shifting in priority

The retail stores are starting to change the way that they have made their displays and iPods are losing.

There has been a lot going on over the past few months at Apple, and now there has been another indication that that tech giant is changing its priorities as its displays of mobile devices have been changed around and iPods won’t be included within them, anymore.

This removal of the connected MP3 players is a clear indication of a reduced focus on those gadgets.

Though the iPhones, iPads, Macs, and Apple Watches will still be retaining their places of honor among the mobile devices on Apple Store shelves, employees have now been told that they are to take the iPods down from the displays of those featured devices. Instead, they will be tucked away with other types of gadgets and accessories, such as headphones, battery chargers, and watch bands.

Aside from the change in priority with regards to its mobile devices, the displays at the Apple Stores will be changing.

Apple - Mobile DevicesAside from the removal of iPods from the main featured gadget displays, Apple is also going to take the majority of its smart displays away. Those were in the form of iPads that would reveal a product’s details to consumers. Those informational iPad stations will now be taken away and will be replaced with a new information display strategy.

Instead of relying on the tablets to show the details, the gadgets, themselves, will be introducing customers to what they’re all about. Each of the displayed mobile technology devices will now be displaying its own prices, specifications, and other details on their screens. These changes are effective as of Wednesday.

The fact that the iPod has lost its place among the main featured mobile devices isn’t just an indication that there aren’t as many MP3 players being sold through the Apple Store as there used to be, but it also points to the company’s new focus on the digital side of media. With Apple Music now in the mix, it’s directing its attention away from digital downloads in favor of a business that is more service-based.

Customers can now buy the Apple Watch without an appointment

Customers can now head to the retail stores and try on the devices without booking it, first.

Consumers who are interested in checking out the Apple Watch in retail stores without having to make an appointment are finally able to do so now that the appointments requirement has been lifted.

This makes it possible for shoppers to simply walk in to an Apple Store without booking an appointment in advance.

The tech giant wants customers to now be able to simply walk into the stores at their next convenience and give the Apple Watch a try, without having to go through the additional effort and scheduling involved in making an appointment and keeping it. This smartwatch first started selling in retail stores in the United States in April. However, since that time, the company had required shoppers to schedule a time in which they could come by one of the stores in order to try out the product and potentially purchase one. However, the appointments are now becoming an optional part of the experience in order to further streamline it and add convenience to the opportunity to shop for this product.

The appointments for the Apple Watch had previously required shoppers to use an Apple ID and choose a time.

Apple Watch - Purchase without appoinmentThat said, the Apple store is breaking away from that necessity. While it is still possible for shoppers to schedule those appointments if that is how they wish to shop for the device, the company has now confirmed that the policy has changed and these appointments are no longer compulsory.

Some shoppers have previously reported that, depending on the Apple Store location, there wasn’t necessarily a strict enforcement of the appointment making process for the smartwatches, this change in policy certainly indicates that Apple is seeking to make it easier for shoppers to be able to check out its wearable technology in person and then actually buy what they like.

So far, the response from fans of the brand has been a positive one on social media and in online comments, as removing the appointments for the Apple Watch makes the shopping process a much less complicated and fussy one, and makes it possible for people to simply try out the product and potentially buy it at the time that is best suited to their lives and schedules, even if that includes dropping by the shop on a whim.