Tag: amazon mobile gaming

Amazon takes aim at mobile games

| November 22, 2013

Mobile games become a new focus for Amazon

Amazon has taken a strong interest in the mobile sector, which should come as no surprise considering the company’s focus on the digital world. The online retailer has been making moves to establish a stronger presence in mobile commerce, but this is not the only approach that Amazon has taken on the mobile space. The company is preparing to launch an new service it calls AppStream, which has a very specific focus on mobile games.

New service to make mobile games more accessible to consumers

Mobile games represent some of the most used applications by consumers around the world. These games are quite popular and have become one of the most lucrative sectors of the game industry as a whole. New mobile games are entering the market at a rapid pace, and Amazon believes that consumers may benefit from a virtual hub through which they can find these games easily. As such, exposure is one of the top priorities of AppStream and Amazon believes that consumers will be able to find a wide variety of interesting mobile games through the service.

AppStream based on cloud technology

Mobile Games - AmazonAppStream is built on a “pay as you go” model. Consumers will be able to find and play mobile games, paying only for the games they play; there will be no monthly fee for the service itself. All of the games that will be featured on AppStream will be available for all mobile operating systems. As such, Android and iOS users will be able to find a wide variety of mobile games through the service. Notably, the AppStream will be connected to a cloud computing system, which will host the games that consumers have access to. This means that the games that people play through AppStream will not take up the computing power or storage space of their mobile device.

AppStream could open the way for more advanced mobile games

Because AppStream is based on cloud technology, Amazon believes that it will become a popular platform among developers. The company believes that developers can use AppStream to host high fidelity mobile games that may be a bit more technologically advanced than conventional mobile devices. Games that make use of advanced 3D imagery, for instance, are not well supported on mobile devices. Through cloud technology, however, nearly any mobile device could play such games.

Amazon may be looking toward mobile games

| August 14, 2013

Mobile games may be in Amazon’s future

Amazon has been a leading name in the e-commerce scene for several years. The online retailer has managed to establish itself as a global name, with a reach that extends well beyond the U.S., even establishing a presence in China, a market that is notorious for its highly competitive nature. Over the years, Amazon has been involved in numerous industries, but the company may soon enter into the arena of mobile games.

Rumors hint at Amazon game console

Rumors are circulating concerning Amazon’s interest in the game industry, and its interest in mobile games and how they can be used to engage consumers. These types of games have become rampantly popular among consumers, many of whom spend significant amounts of money through these mobile games. Despite the portability of mobile games, the majority of people that play these games do so from home, which is why Amazon may be looking into developing its own game console.

Amazon - Mobile GamesConsole could compete with Nvidia Shield and Ouya

Rumors suggest that Amazon plans to release its own game console by November of this year. This console is speculated to compete with similar consoles, such as the Nvidia Shield and the Ouya. Both the Nvidia and Ouya consoles are designed with mobile games in mind and allow consumers to play these games from the comfort of their homes in the same way they would play games from more traditional consoles. Rumors claim that Amazon has a strong interest in this concept because of the growing demand among consumers for mobile games that are free from the constraints of smartphones and tablets.

Amazon may be able to win consumer support with focus on mobile games

Amazon’s rumored mobile games console could cost less than $100, but would be significantly less powerful than other consoles, especially when compared to the forthcoming Playstation 3 and Xbox One. Despite this, however, Amazon’s console may be able to appeal to consumers by providing them with a favorable experience when it comes to mobile games. This has been a tricky issue for those involved in this sector, as evidenced by the problematic launch and generally poor reviews of the Ouya console.