Author: Editor

Mobile games are influencing the future of the game industry

Mobile gaming is more than just a fad

The game industry is beginning to evolve as it puts more focus on the mobile sector. The mobile games market has been heavily saturated for some time, but large publishers and development studios that had initially been averse to the concept of mobile gaming are beginning to enter into the market with their own products. As mobile gaming continues to grow in popularity, the practices that have become common in the mobile gaming business are also becoming common in the overall game industry.

The game industry has been focusing more heavily on the mobile sector for good reason. Mobile games represent one of the most lucrative aspects of gaming today, with some 247 separate game companies earning more than $1 million in mobile revenue in the U.S. alone. Google, which provides access to a wide range of mobile gaming applications, has seen more than 300 million downloads for the mobile games it supports, with the developers of these games bringing in a collective $600 million. These may be astonishing numbers, but Google is widely considered within the game industry to be the least lucrative market for mobile gaming applications.

Mobile Games to influence game industry futureMany people enjoy mobile games because they are simple in nature and can be played anywhere and at any time. They offer on-demand entertainment that people have come to expect thanks to their growing reliance on mobile technology. Moreover, people have shown that they are willing to spend money on these games, whether it is the price for purchasing the game or buying in-game items, digital currencies, and bonuses that make gameplay more enjoyable.

Microtransactions, a term that represents in-game purchases, have become somewhat infamous among consumers. Some people claim that mobile games are nothing more than cash grabs, using microtransactions to take advantage of people that are willing to spend their money. These microtransactions are becoming a more integral part of traditional gaming, with developers and publishers introducing in-game purchases in order to cater to a more mobile-centric audience.  As mobile games continue to gain prominence, they may end up determining the course of the game industry’s future, which may cause a serious division between consumers and game developers that have an interest in microtransactions.

Will wearable technology be a detriment to productivity?

Wearable devices could serve as a distraction for many

Wearable technology is set to go mainstream in just a few short years, and what that means for people’s daily lives is not yet certain. Early adopters of devices like smart watches and augmented reality glasses have found that these products are quite entertaining, which may present a problem when it comes to productivity. Because wearable devices allow for a more seamless integration into the digital space, the constant availability of entertainment and digital social interaction may prove quite distracting for some.

A recent study conducted in the United Kingdom by Goldsmiths, University of London, found that those using wearable devices could boost productivity by 8%. The study was focused on a media company with some 120 employees and the devices these people used were specifically designed to improve productivity, concentration, and posture. The study suggests that some devices could have a positive impact on productivity, but it also found that wearable technology led to a 9% decrease in alertness among the media company’s employees. These people did report a higher level of job satisfaction, however.

Most devices are not designed with productivity in mind

wearable technology - augmented reality glassesNot all wearable devices are designed with productivity in mind. Most are developed as entertainment products and social networking tools. Augmented reality glasses, for instance, are typically used as a platform through which digital media is consumed. Smart watches are also used for similar purposes, though these devices have limited features when compared to smartphones and tablets. These devices could be used by students, for example, for a wide range of purposes, but will likely be most popular as entertainment tools. For many people, these devices could lead to a drastic decrease in productivity.

Wearable devices leading to a decrease in productivity is not an issue that is guaranteed to happen. Like smartphones and tablets, wearable devices tend to have access to mobile applications. Some of these applications are designed specifically with productivity in mind. These apps can help cut back on distraction by limiting access to the Internet or preventing certain digital content from being viewed for a specified amount of time.