Global augmented reality market forecasts from Mind Commerce
Mind Commerce, a leading market research and consultancy firm, has released a new report concerning the global augmented reality market. The report, titled “Augmented Reality: Global Market Analysis and Forecast 2012-2017,” highlights the various trends that exist in the global market and provides some insight on why augmented reality may be growing so popular. Mind Commerce suggests that one of the reasons augmented reality is becoming so popular is because of the large number of smart phones and high-tech mobile devices currently available.
Report ties growth of global augmented reality market to rise of smart phones
According to the report, Mind Commerce suggests that augmented reality is currently a niche market opportunity. The technology is capable of presenting consumers with a wide array of digital content and entertainment. Because the entertaining aspects of augmented reality are so prolific, the technology has seen limited practical use, thus is less appealing than other interactive technologies that can provide practical services. This is likely to change, however, as companies like Google, Samsung, and Qualcomm begin finding new ways to make use of augmented reality.
Growth may be powered by government interests and cloud computing technology
The report predicts that the global augmented reality market will see exceptional growth over the next several years. Developers of augmented reality applications are expected to benefit greatly from the growth the market experiences, especially as the world’s governments begin showing more interest in the technology. Cloud computing is also expected to contribute to the growth of the augmented reality market, enabling more robust services to become available to consumers.
Mind Commerce offers glimpse at trends directing global augmented reality market
Mobile technology is evolving at a rapid pace. Demand amongst consumers for new, highly powerful mobile devices is rising. As technology becomes more advanced, the possible uses of augmented reality continue to expand. The report from Mind Commerce aims to forecast the advances made in the augmented reality field over the next few years, providing those interested in the report with some insight on the trends that are affecting the market.
University announces new update for TAMUmobile application
The Texas A&M University has announced the launch of its latest mobile application for the iPhone platform. The application is called TAMUmobile 3.2.2 and it includes support for technology that was absent from its predecessors. The application is now capable of making use of augmented reality, allowing users to engage in dynamic digital experiences through their mobile devices and tablets. The application is host to numerous features that are designed to make university life a little easier for attending students.
App to meet the needs of tech-savvy students
Texas A&M officials claim that the application provides students with information and resources concerning the university and its various services. Officials suggest that the application is a response to the growing demands for such a tool from students and represents the school’s continued efforts to appeal to a new generation of tech-savvy individuals. The augmented reality capabilities of the TAMUmobile application will address the wants and needs of students in a high-tech fashion.
Augmented reality to help students find information on their surroundings
The application uses augmented reality to provide students with detailed information concerning their surroundings. Using the application, a student can find classes, locate hard-to-find campus buildings, and even learn the history behind some of the university’s more aged structures. The TAMUmobile app is expected to be well received amongst students, especially those just arriving to the university who have limited knowledge of the campus layout.
University continues to work to provide new services to tech-savvy students
The TAMUmobile application is available for the BlackBerry, Android, and iOS platforms, but the augmented reality version of the tool is available only for iPhones and iPads. This is expected to change in the near future as the university works to develop augmented reality capabilities for the other versions of the application. Texas A&M is the first and largest public institution in the U.S. to introduce a mobile suite of tools for students. Since the release of these tools in 2009, the university has been working to provide more robust services to students who are becoming increasingly reliant on mobile technology.
