American mobile payments are ready to go mainstream
According to Bank of America research, consumers are increasingly prepared to adopt this technology.
If Bank of America is correct, American mobile payments will be commonplace very soon. Their research suggests that consumers in the United States are increasingly ready to use this technology.
Mobile wallets are nothing new in the United States but they have yet to take off among most people.
Bank of America conducted a survey to gauge consumer opinions regarding American mobile payments. What they found was 40 percent of respondents were actively seeking out mobile wallets or already had them. This is a sizeable increase over last year’s figure. In 2015, only 34 percent of respondents felt the same way.
Clearly, there was a sharp increase in the number of actively interested Americans. This interest level is considered to be an important indicator of willingness to adopt the technology. That said, the respondents didn’t stop at simply looking into mobile payments technology.
The American mobile payments interest could move forward rapidly starting very soon.
The research determined that 57 percent of Americans would be willing to try or are already using a bank peer to peer (P2P) money transfer app.Also, 62 percent are already using mobile as their main banking method or would be willing to try it.
The active mobile app user numbers also climbed. Forty eight percent of respondents were using mobile banking apps in 2015. This year, that figure increased to 54 percent. Furthermore, Millennial interest in these mobile banking tools is very evident. That generation represents a growing proportion of shoppers as a whole. This makes their opinions on such matters highly significant.
Millennials use their smartphones more than any previous generation. In fact, 39 percent say they would prefer to interact with their mobile phones than anything or anyone else. This included their significant other! American mobile payment have the potential to become very important to this generation. Moreover, since they are one that is about to become the most important group of consumers, this information is important. After all, no matter what previous generations think, it is the Millennial opinion that will soon hold the most weight.