Tag: Xiaomi

Apple could face fierce competition as it begins to take the Chinese market more seriously

Apple is beginning to turn its sights to the Chinese market, but the company could face significant competition from Xiaomi. Few people outside of China may be familiar with Xiaomi. The company is a maker of smartphones and other mobile devices that has established a very strong presence in the Chinese market. Analysts at Rosenblatt Securities suggest that Xiaomi has the potential to compete with both Apple and Samsung in China.

Xiaomi manages to outpace Apple when it comes to sales, but lags behind Samsung

Xiaomi is often referred to as the “Apple of China.” This if a lofty title that the company has managed to attain through an aggressive approach to the market. Xiaomi has seen the rapidly growing popularity of mobile technology among consumers and has made efforts to satisfy the demand for smartphones and other devices that offer features that they are interested in, such as mobile commerce support and the ability to share digital content.

Engaging mobile consumers has managed to help Xiaomi find significant success

Currently, Xiaomi outsells Apple in the Chinese market, but falls behind when compared to Samsung. Many of the devices offered by Xiaomi actually resemble Apple’s iOS devices and the company itself approaches the mobile market in a similar fashion to Apple. When it comes to mobile commerce, however, Xiaomi is somewhat more cavalier than Apple. Apple has only very recently begun entering in to the mobile commerce space, opting to take a slow and caution approach to the market in order to avoid any significant disasters.

Consumers throughout China are becoming more mobile-centric, relying more heavily on mobile technology

Mobile commerce has become quite popular throughout China. Many consumers are opting to shop for and purchase products online from their mobile devices because it is more convenient. Companies that cater to these consumers are beginning to find significant success. Mobile consumers are becoming quite active in the market and are beginning to account for a significant portion of retail sales and revenue in various business sectors.

Chinese smartphone manufacturer announces its first tablet called Mi Pad.

After many rumors about Xiaomi developing a tablet device, the popular manufacturer of smartphones has finally revealed the rumors are true and unveiled its first Android-powered tablet at a recent event held in Beijing.

The 7.9 inch Mi Pad looks similar in design to Apple’s iPad and is available in six colors.

Xiaomi’s Android tablet is Wifi-only. It is the first to be powered by the Nvidia 2.2 Ghz Tegra K1 processor and features a Sharp and Youda OGS retina screen with 2048 x 1536 resolution (comparable to Apple’s iPad mini). The device is also equipped with a 16GB ROM, 2GB RAM and a microSD storage slot that enables expansion of up to128GB.

In addition, the device has two cameras. The front camera is 5 megapixels and the one on the back is 8 megapixels. Stereo speakers, Bluetooth and a 6,700 mAh battery are also included. The device weighs approximately 0.80 pounds and its light plastic frame is a mere 8.5mm thick, not unlike the iPhone 5c frame.

Compared to the iPad the Mi Pad is considerably cheaper. The retail price for the 16 GB gadget will be 1,499 yuan (approximately $240) and the price of the 64 GB model will be 1699 yuan (about $273). Xiaomi has no yet confirmed when or where their tablet device will be released to the public, but plans for a beta version of the device is set for June.

“We hope to put pressure on Apple,” said Lei Jun, co-founder and CEO of Xiaomi, making the company’s intentions quiet clear.

Xiaomi’s tablet device could be a mobile gamer’s dream come true.

While it is quite obvious that certain features of Apple’s tablets have inspired Xiaomi in the development of its gadget, unlike the iPad, the Mi Pad features specific specs you will not find on an Apple mobile device, such as the powerful Nvidia processor, which Lei Jun claims will allow Mi Pad users to enjoy a PC-like gaming experience.

Furthermore, Xiaomi applied an entirely new design language to their MIUI firmware to display content on the tablet device. They also developed new animation effects and re-vamped the system in order to ensure that apps will show up perfectly, regardless of whether or not the tablet is vertical or horizontal.