Tag: visa

Visa Checkout service has been improved to highlight the convenience of mobile commerce

Visa wants to make the mobile commerce process faster and is working to improve its Visa Checkout service. Visa Checkout was first introduced in 2014 as a way for Visa to compete with PayPal and other companies. The service allows merchants to embed interactive buttons on their sites and mobile applications, allowing consumers to make payments without having to navigate away from these sites or apps. The service had succeeded in generating strong support among consumers, but Visa is keen to make the service faster in order to highlight the convenient nature of mobile payments.

Payments made through Visa Checkout will now be faster

When Visa Checkout was first launched, consumers would have to input a username and password in order to complete a transaction. Now, however, the service has been updated to require only a password. Customers using the service now see a picture of a card where the Visa Checkout button used to be. Swiping right on the card on a mobile device asks users to input a password and this makes the mobile payments process much quicker.

Access to Visa Checkout is expanding to more merchants interested in connecting with mobile shoppers

Visa is also expanding access to its Visa Checkout service. When first launched, Visa Checkout was only available to merchants selling digital goods and services. Some merchants were able to use the service if they delivered goods to physical stores for later pickup. Now, Visa Checkout can be used by merchants that ship products directly to customers over the next few months. Visa expects that this will be a big hit with mobile shoppers, who are already convinced of the convenience of mobile commerce.

Visa is making mobile commerce more secure and convenient

Convenience is one of the most attractive aspects of the mobile payments field. Many consumers have opted to use their smartphones to shop for and purchase products due to this convenience. Visa has also succeeded in making the mobile commerce space safer for consumers, which has further encouraged their participation in this sector.

Online shoppers may find it much more convenient to employ their devices for making digital payments.

Visa has now stepped forward in ensuring that its digital Checkout for payments through electronic and mobile commerce will be more friendly to customers using smartphones and tablets as it will allow purchases to be completed by simply sliding a virtual image of their plastic credit cards across their device screens.

This has been done in the hopes that it will provide better competition with its rivals in this market.

The Visa Checkout digital payments service was first launched in 2014 and is meant to take on PayPal within the e- and mobile commerce space. Retailers offer this option with an embedded button on their apps and sites, making it possible for purchase payments to be made without ever having to navigate away from their current location. The original format of the service meant that users would need to enter a username and password on the screen in order to complete a mobile payment transaction. However, the newest feature has eliminated that step and has further streamlined the entire process.

To complete a mobile commerce checkout, users swipe and image of their card to the right before entering a password.

According to Visa, pilot tests of the m-commerce payments service have shown that the swipe feature makes shoppers twice as likely to complete the checkout process instead of abandoning their carts.

At the first launch of this service, the button will be available only to merchants who are selling digital products and services or that have items that are purchased online so that a customer can pick it up at the nearest store location. That said, Visa has stated that it will be expanding its service within the next few months in order to make it possible for merchants to sell products that will be shipped to their customers.

The senior vice president of digital solutions at Visa, Sam Shrauger, discussed this new mobile commerce feature and said that “This new experience brings digital payments one step closer to the ease, trust and familiarity that consumers have long valued from Visa in the physical world.”