Tag: uk mobile commerce

Research in the United Kingdom has shown that smartphone shopping is considerably on the rise.

Absolute Digital Media’s online marketers have conducted an analysis of eMarketer data and have discovered that mobile commerce sales in the United Kingdom are expected to make up 26.5 percent of overall online sales by 2017.

The company published a report that has provided a great deal of digital sales insight.

The article that was published was entitled “Mcommerce Takes 15% of UK Retail Ecommerce Sales”. What it showed was that digital sales, such as online and mobile commerce, in the United Kingdom, are making up a larger proportion of total retail sales than is the case in the majority of countries worldwide. It is expected that smartphone and tablet based sales, alone, are expected to reach £6.61 billion.

The research went on to reveal a great deal more about mobile commerce and its impact on shopping overall.

For example, it was predicted that the sales would make up 11.5 percent of total British retail sales by the end of the year. This, compared with the 10.2 percent, which was the figure last year. eMarketer had predicted that among digital shoppers, 58.3 percent will browse or research the products that they are considering this year.

Using this data, the Absolute Digital Media marketers, who work at length in the retail sector, have looked more deeply into what the figures mean in a practical sense. In their article, they wrote that “The UK has always had relatively high online shopping rates, but it’s interesting to see such a sharp growth specifically in mobile sales. It highlights the importance for those in the retail industry to ensure their websites are optimized for mobile, smartphone and tablet devices in order to take advantage of this.”

The data from the eMarketer study has made it clear that there is a great deal of importance in retail for mobile commerce. This means that companies that wish to succeed will need to focus on making sure that they use the right marketing strategies and that they provide the right optimized online experience for people who are looking into products by way of their smartphones and tablets.

The United Kingdom will likely be adding a new smartphone friendly transaction service.

According to a recent announcement, the United Kingdom may soon be adding a brand new mobile payments platform to its offerings and will involved every major bank in the country.

When this comes together, it could be an important example for how financial institutions can collaborate.

The British banks will be working together for this mobile payments platform and may help to provide an example of how other financial institutions around the world can work together in order to make this type of transaction more widespread and to help to provide a more universal experience.

This type of partnership among banks can help to make mobile payments a lot more widespread.

The mobile payments service will be called Zapp and it was initially launched by VocaLink. That company is the collectively owned ATM and transaction network by the British banks. This will simply expand on the type of smartphone transaction service that is available in a similar way that other types of transactions have already been spread.

The Zapp mobile payments service will allow consumers to link their smartphone numbers to their bank accounts. This way, it will let these shoppers use their devices to send money in several different ways and for many different purposes. For example, it will allow everything from paying bills over smartphones to making peer to peer funds transfers.

The announcement revealed that the mobile payments platform has received funding from VocaLink worth £16 million, so far, and that it will still require an additional £100 million in order to bring it up to the ability to launch in 2014, as is intended.

Many different mobile payments platforms are currently launching all over the world, including in the United Kingdom. However, this will be among the first of its kind in terms of collaboration across all major banks in the country. The transactions have been very slow to take off, but it could be just this type of service that may make the difference to convince both businesses and consumers to adopt this cashless form of payment.