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Mobile payments firm announces acquisition of new funding

Flint raises $8 million in funding

Flint Mobile, a company that specializes in mobile payments, has announced that it has raised $8 million in Series B funding. Flint is unlike Square and PayPal in that it uses a mobile device’s camera to conduct mobile transactions rather than a peripheral that can scan credit card data. These peripherals have become a popular alternative to NFC technology, which has long formed the backbone of mobile commerce. By avoiding NFC technology, companies like Flint have been able to make mobile commerce more accessible to a wider range of consumers.

Verizon invests in Flint

Flint has not yet released any information concerning its roadmap for the future, but it is likely that the company will begin working with the Digicel Group, which provided a significant amount of the company’s recent funding. Digicel is a mobile service operator with business primarily in the South Pacific. Digicel has big plans for mobile commerce, but may run into competition with Verizon Communications. Verizon has also invested in Flint, pumping an estimated $2 million into the company.

Mobile operators look for alternatives to NFC

Mobile Payments - FlintFlint claims that mobile operators appear to favor its approach to mobile payments. Companies investing in mobile commerce have been looking for new payment services and technologies in order to meet the demands coming from consumers. Many consumers are looking for a simple alternative to NFC-based solutions, which are not accessible to those without NFC-enabled devices. Others simple want a secure platform that they can conduct transactions through. Investing in new services helps mobile operators find services that can meet the interests of consumers.

Flint faces staunch competition

Flint is growing in popularity, but there is no shortage of competition in the mobile commerce space. Other firms are looking to promote their own mobile payments platforms and have also been able to attract healthy attention from investors. Even if Flint manages to overcome the opposition of other startups, it will have to compete with larger companies, like PayPal and Google, if it wants to find success.

Mobile payments firm raises $5.5 million in funding

Firm raises funds to support global expansion

Citrus Payments, a payment technology firm based in India, has announced that it has raised $5.5 million in funding from its group of investors. The funding comes at an ideal time when mobile payments are becoming more popular among consumers throughout India. Smartphones and tablets are becoming more common among consumers and these devices are exposing many to the concept of mobile commerce. Consumers are showing strong interest in mobile commerce because of the convenience that it represents.

US and European markets prove attractive

Citrus Payments intends to use its new funding to further expand its presence around the world. The firm has produced some popular mobile payments services in the past that have been used by large companies in Asia and elsewhere. The firm expects to find significant success in markets beyond Asia as mobile commerce continues to grow in popularity around the world. Notably, demand for new payment technologies has been on the rise in Europe and the U.S., where mobile device ownership is quite high.

Competition is fierce in the mobile commerce field

Mobile Payments - CitrusMobile commerce is a competitive field, so Citrus Payments may have a lot of fighting to do before it can establish a strong foothold in new markets. Large companies, such as Square, Google, and PayPal, already boast of a dominating presence in popular markets. A multitude of startups are also vying for the attention of consumers around the world, making it difficult for any single company to stand out, regardless of how much backing it may have from investors.

Security may be a major challenge

Companies that aim to do well in mobile commerce have numerous challenges that they must overcome. Many consumers cite security as the main reason they are not interested in the concept of mobile payments. Addressing this specific issue has been quite problematic, given the nature of technology and security. Citrus Payments has shown that it can overcome some of the challenges it has experienced in the past, but new challenges are emerging at a rapid pace that may test the firm’s flexibility and ability to adapt.