Tag: south korea

Report highlights mobile commerce in Asia

| October 7, 2013

Asian markets show promise for mobile commerce

International market research firm yStats has released a new report concerning electronic and mobile commerce in Asia. Asian markets have become very attractive in terms of mobile commerce due to the rising adoption of smartphones and tablets. Consumers are becoming quite reliant on these devices and are showing enthusiasm when it comes to shopping online and making purchases directly from their devices. The report, titled “Asia B2C E-Commerce Report 2013,” aims to shed light on the evolution of commerce throughout Asia.

Internet access helps boost online sales

The report notes that Internet use in countries like Japan, China, and South Korea continues to rise at a rapid rate. As more consumers gain access to the Internet, they begin to shop online more frequently. The expansion of mobile networks is also giving consumers access to the Internet from their smartphones and tablets, exposing them to a wide range of mobile commerce services. Consumers in these countries have been showing favor for mobile shopping over more traditional forms of shopping. The report notes, however, that countries like Laos, Indonesia, Nepal, and India are falling behind when it comes to Internet access. While these countries can be considered valuable markets, the potential of mobile commerce in these countries is somewhat limited.

Asia Mobile CommerceJapan and China considered prominent markets for mobile commerce

Japan is currently considered one of the most promising markets when it comes to mobile commerce. Tech-savvy consumers often use their mobile devices for just about everything in Japan and it is becoming increasingly common for retailers to focus exclusively on those with mobile devices. China is also showing strong growth on the mobile commerce front as more people gain access to smartphones and tablets. In terms of e-commerce, China is expected to see a 30% increase in online sales by 2016.

Online sales in India account for less than 1% of retail sales

A rise in Internet use is often tied to an increase in online sales. In countries where Internet access can still be considered a luxury, online sales are quite low. In India, for example, online sales account for less than 1% of all retail sales. The country is still considered a promising market for mobile commerce, however, due to the fact that mobile technology is becoming much more common among consumers throughout the country.

Mobile games find some growth in South Korea

| June 4, 2013

Report sheds light on South Korean mobile games

Pearl Research, a game industry research firm, has released a new report concerning the growth of mobile games in South Korea. The country has long been a thriving hub for gaming, serving as a lucrative market for new games and home for innovative development. The report from Peal Research suggests that the growing number of consumers with smartphones is having a powerful impact on mobile games. As more consumers get their hands on smartphones, the more likely they are to play these games, which could also translate into higher revenue for these games, thereby making the mobile games space a very lucrative sector for the game industry.

Majority of smartphone owners play mobile games

The report shows that there are currently more than 33 million smartphones in operation in South Korea. Approximately 61% of the consumers with smartphones play mobile games, with the average user downloading 26 applications. This makes South Korea one of the most active and attractive markets for mobile games, a fact that has not gone unnoticed by the companies within the game industry. The report shows that several prominent companies in the game industry are beginning to move into the South Korean market in order to take advantage of the growing popularity of mobile games.

Mobile Games South KoreaGame industry is becoming increasingly focused on the mobile space

The game industry is beginning to acclimate to the growing popularity of mobile games. Developers have been somewhat leery of mobile games in the past due to the fickle nature of consumers. While it is true that many consumers move from one mobile game to the next quite quickly, these games still represent a very lucrative opportunity for the game industry, especially for independent developers that are looking to find some traction in the industry.

Report aims to provide insight on South Korean gaming

The report aims to shed some light on the various trends that exist within the South Korean mobile space and how these trends affect mobile games. The report also highlights several of the companies that are working to engage consumers throughout mobile games and provides some predictions concerning the future of the gaming market in the country.