Tag: smartphone market growth

Performance of Worldwide Major Mobile Phone Vendors in 4Q 2016 Displays Remarkable Growth

Albany, New York, February 13, 2017: With the continuous highly competitive environment in the digital world, a lot of mobile vendors are putting so many efforts every year to be the dominant leader in the worldwide mobile market. To analyze the market growth and performance in recent periods, a new study has been published to the online repository of Market Research Hub (MRH), headlined as “Worldwide Major Mobile Phone Vendor Performance in 4Q 2016”.This research study presents worldwide mobile phone shipment volume forecast for the period of 1Q of 2015 to 1Q of 2017 along with a modern quarter review of major mobile phone vendors’ performance.

Browse Full Report with TOC – http://www.marketresearchhub.com/report/worldwide-major-mobile-phone-vendor-performance-4q-2016-report.html

As the world is becoming more digital, the demand for the best-featured smartphone is increasing day by day. Most of the individuals, whether students, businessmen and women etc. are demanding mobile phones which provide them an ease in performing actions. Also, the mobile world continues to change rapidly as new types of devices, services and technologies come and go. It is of highest importance for marketers to stay on top of the ever-changing mobile world. As per the analysis of the third quarter of 2016, three Chinese leading vendors including Huawei, Oppo and BBK Communication Equipment, jointly accounted for 21% of the smartphones sold to users globally. They were the only smartphone vendors in the global top five to boost their sales and market share during this quarter.Mobile Phone Vendors Growth Report

According to the key findings of the report, in the fourth quarter of 2016, vendors have also come up with strong growth. Some of the Chinese brands including Huawei, Oppo and Vivo, global smartphone shipment volume has bolstered with about 490 million units in 3Q of 2016 and also further anticipated to topped about 419 million units in 4Q of 2016. Among these, 370.5 million units of which were smartphones, which witnessed rapid growth, up 5.9% in sequence and 3.6% year-on-year by global demand. The rapid estimation of shipment volume in the smartphones market also represents a 2.9 % year-on-year growth.

Furthermore, it has also been analyzed by the report that growth in key markets such as China was up 18%, in which 50% were iPhone owners. Sales in many developing markets were also up, as India saw the biggest increase among the BRIC countries with 76% growth. The report also analyzes that, Huawei is finishing the gap with Apple. The highly competitive and feature-packed Honor devices maintained their sales drive in the market around the globe and also expected to remain dominant.

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At present, leading vendors in the mobile phone market are Apple, HTC, Microsoft, Nokia, Samsung, Sony Mobile, Huawei, Lenovo, LG, Xiaomi and ZTE.

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Smartphone market may be slowing overall, but not in emerging areas

A report from IDC has showed that even as it matures in some countries, others are still taking off.

The IDC has now released its report on the growth of the smartphone market for 2014 and it has shown that while mature marketplaces are forecasted to grow by only 4.9 percent, emerging regions are expected to keep up a tremendous rate of 32.4 percent.

Some of the regions of the world are experiencing faster growth than the average reported by IDC.

According to the report, the Indian smartphone market saw a massive 300 percent growth rate in 2013. As only 10 percent of the over 700 million users of cell phones had smartphones at that time, it was only natural that the growth rate be exceptionally high. By the first quarter of this year, the penetration rate of these mobile devices had already reached a much higher 29 percent.

In emerging countries, the dynamics of the growth of the smartphone market are different than in mature regions.

For instance, many emerging marketplaces do not have a broad scale fixed line infrastructure. Therefore, this means that it provides an ecosystem that is much more favorable for the use of mobile broadband technologies for the delivery of high speed internet connections than is the case in mature markets, where that infrastructure is considerably better established.Smartphone market - slow

The demand within emerging regions is, therefore, driving growth in both smartphone shipments and in mobile broadband subscriptions. Two very large and yet highly different examples of this occurrence are going on in India and in China.

In China, the China Internet Network Information Center (CNNIC) reported that at the end of 2012, there was a 74.5 percent growth in mobile internet users to the most recent figure, which is 81 percent. Clearly, this is a notably higher growth rate and the CNNIC is calling the smartphones the primary driving force for internet use in the country.

On the other hand, in India, Mary Meeker from Kleiner Perkins, indicated in the report called the 2014 Internet Trends that while smartphone use is tremendous, revenues are very large, and the opportunity is considerable, companies are still seeing tiny margins. At the moment, only 4 percent of the budgets of advertisers in the country is being spent on advertising in the smartphone market.