Tag: mobile payments market

Mobile payments market will reach $620 billion, worldwide

A new report from Trendforce has shown that this year will have wallet apps taking off.

Research firm, TrendForce, has released a report in which its researchers have forecasted that mobile payments systems will be taking off at full throttle this year, which will come to a considerable relief to the financial institutions, retailers, tech companies, and other parties that have made massive investments into this tech.

As of yet, mobile wallets have yet to take off with consumers, despite the entry of Apple into the space.

The report showed that with both Samsung and Apple entering into the mobile payments ecosystem with a heavy push, it is likely that there will be a sizeable growth in this area that will propel it far beyond the level it had reached last year. In 2015, the total revenues that were brought in by the worldwide mobile wallet market are estimated, by TrendForce, to have reached $450 billion. That said, it is predicting that this figure will have made a far greater achievement by the end of this year. In fact, it is expecting that smartphone based payments will have reached a tremendous 37.8 percent year over year growth rate.

This will mean that mobile payments will have been able to hit the $620 billion mark, worldwide, this year.

Mobile Payments Growth - ReportNext year, the growth rate is expected to decrease, though it will still remain quite high, at a predicted 25.8 percent. The year after, it will drop again but will remain healthy at 19.2 percent and in 2019, that will slide again but will still grow by 16.1 percent. In the last year of the forecast, there will still have been a growth of $10.8 billion over what it had been the year prior.

When it comes to the success of Apple Pay as a mobile wallet option, both that company and many analysts continue to say that it will depend on how receptive China becomes to the brand and to that specific wallet app.

The report indicated that it will be Samsung Pay and Apple Pay that will make up a tremendous chunk of the smartphone based payment market and those two companies have been working hard to try to carve out as much of China as they possibly can. This has been a very challenging battle as both companies have manage to strike a deal with the government operated Chinese banking card payments processor, China UnionPay. These virtually simultaneous partnerships will mean that Chinese customers will have the choice between these two giants and their mobile payments services.

Mobile payments POS initiative launched by Groupon

The daily deals giant is working on clawing its way back to relevance with the “Gnome”.

Groupon, the massive daily deals website that had been a tremendous success before it nearly brought itself to the point of annihilation, has entered into the mobile payments market in an effort to try to restore some of its former victories in the online world.

It is hoping that its new Gnome point of sale (POS) system will be its new road to glory.

This launch represents the first time that Groupon has moved into the mobile payments POS market. Its Gnome is a platform that is based on the iPad. It is designed to be a solution that will eliminate the requirement for using paper coupons that must be clipped and submitted by the shopper. However, this is also supposed to represent the end of having to display a discount coupon on a smartphone screen at a physical retailers checkout counter, as well.

The Gnome platform uses Bluetooth to be able to apply the discounts at the mobile payments terminal.


The pronunciation of the platform’s name is “G-nome”, as opposed to pronouncing it with a silent “G” as in the tiny fantasy people. Aside from using Bluetooth, the customer’s name can also be used for the redemption of Groupon vouchers at a merchant’s location. It also allows the business to be able to use social media such as Facebook and Twitter to be able to share customer feedback.

Groupon’s CEO, Eric Lefkofsky, explained this new platform by saying that “When it’s complete, Gnome will serve as an operating system for merchants to run their entire operation and enable them to create real-time promotions that bring customers into their business when they need them the most.”

He added that this mobile payments platform is “an important step” for the company to be able to achieve its “long-term mission” of designing a way for the merchants around the world will be able to remain continually connected to the local commerce platform at Groupon. The Gnome device will become available within the next few months, according to the announcement from the company.