Tag: mobile payment services

Powa to bring mobile commerce services to the US

| November 21, 2014

Powa raises $80 million to bring its mobile services to the United States

Powa, a commerce specialist operating primarily in the United Kingdom, will be bringing its mobile commerce service to the United States. The company has raised $80 million in its most recent round of funding, with Wellington Management leading investments. This funding will allow the company to launch its digital payments system in the U.S., expanding the mobile commerce options that are available in the country and providing businesses with a new way to engage consumers.

2014 holiday season may be the biggest yet for mobile commerce

Powa will be launching its service in the U.S. before the holiday season. During the holidays, mobile commerce is expected to see significant growth. Last year, consumers showed a great deal of favor for mobile shopping, praising its convenience and the fact that they were able to avoid the crowds that swarmed stores during the holidays. This year’s holiday season is expected to be a major success for the mobile commerce space, largely due to the number of retailers that have entered into the space.

Small businesses are looking to engage mobile consumers in a more effective way

Mobile commerce services brought to AmericaSmall businesses that want to make use of a mobile point-of-sale payment system in their stores, as well as use a conventional e-commerce website, will be able to take advantage of Powa’s services. The company’s services are designed with mobile commerce in mind, meant to help businesses engage mobile consumers in an effective way.

PowaTags are coming to the United States as Powa expands its market reach

Powa is also bringing its PowaTags to the United States. These tags can be scanned by consumers with smartphones, allowing them to purchase these products directly from their device. These tags can integrated into printed marketing materials, streamlining the shopping process and allowing consumers to purchase products directly from advertisements they see. These tags can also be embedded into dynamic content, such as streamed broadcasts and videos. Powa’s services may be particularly attractive to businesses looking to engage mobile consumers during the upcoming holiday season.

Mobile payments competition is growing in Asia

| November 12, 2014

New payment services are being launched throughout Asia

Competition in Asian mobile payments space is heating up. Samsung Electronics, one of the world’s largest mobile device makers, has announced that it will be launching a new payment service in the near future. The company has partnered with Yelopay and six of South Korea’s commercial banks for the endeavor. The new service, dubbed Samsung Wallet, is expected to be made available by the end of this year and will come pre-installed on all of Samsung’s new Galaxy devices.

Samsung Wallet is expected to see a limited release by the end of this year

The Samsung Wallet will support peer-to-peer money transfer as well as allow users to make payments at participating retail locations. There will be no commission charged on transactions made through the new service, which may make it quite popular among businesses looking to involve themselves in digital commerce. Samsung wallet is being designed to support both online and offline payments as well. While the Wallet service is slated for an initial launch at the end of the year, Samsung has not yet detailed a full timeline for commercialization.

LINE looks to break into the Japanese mobile commerce market

Mobile Payments - AsiaIn Japan, mobile service provider LINE is planning to launch its own payment platform with the help of Naver, the country’s largest Internet service provider. The new service, called LINE Pay, is meant to be incorporated into LINE’s existing mobile messenger platform. The service will support mobile payments for digital purchases, as well as banking transactions.

Small companies may find it more difficult to compete in the payments space in the coming years

Mobile commerce has been particularly popular throughout Asia, where the demand for new payment services has been on the rise for some time. Consumers have become quite comfortable with the concept of shopping for and purchasing products with their mobile devices, and many companies are beginning to take steps to provide these consumers with the services they want to use. It may become increasingly difficult for small companies to find traction in Asia, however, due to the increasing number of large companies, like Samsung, looking to break into the digital payments space.