Tag: mobile game app

Mobile game app from Britney Spears is now on its way

The entertainer is now the latest celebrity to attach her name to an application through Glu Mobile.

Britney Spears is now joining a number of other hot celebrities in working with Glu Mobile in order to add her name to a mobile game app that has the potential to be highly popular among device users.

Among the other big names that have released mobile games from the developer is Kim Kardashian West.

The TV star had released her mobile game app a few months ago and now the musician is joining that elite club. The chairperson at Glu Mobile, Niccolo de Masi, stated that “I am thrilled to add Grammy Award-winning legend Britney Spears to Glu’s growing list of partners, as we continue to expand our celebrity gaming platform.” De Masi also went on to say that the company predicts that the title will become very popular among the “nearly 90 million multi-generational social followers” of Britney Spears around the world.

This mobile game app announcement also follows the launches of applications from other big celeb names.

Britney Spears - Mobile Game AppKim Kardashian West, who released “Kim Kardashian” Hollywood” with a tremendous success that brought in $1.6 million within the first five days that it was released. Since then, Kendall and Kylie Jenner, and Katy Perry have also revealed that they have intentions to put out mobile apps and games that they hope will reflect the successes of the previous Glu Mobile releases.

This news also followed a much less positive announcement that the headlines have seen about Britney Spears. While she did just finish announcing the unveiling of a new single called “Pretty Girls” along with Iggy Azalea, what was much less pleasant was the injury that she sustained to her ankle while she was performing on a Las Vegas stage. The star has since expressed that she is “OK” but at the same time, she was required to take a break and postpone two scheduled performances due to that injury.

On Twitter, Britney Spears posted that it “Breaks my heart to share this news. After hurting my ankle last night my doctor has advised me not to perform this weekend #Heartbroken”. Certainly, announcing her upcoming mobile game app is much more welcome news to the performer.

Mobile gaming app designed to keep children’s spending down

The new The Snowman and The Snowdog application places a limit to in-app purchasing.

The classic holiday favorite “The Snowman” by Raymond Briggs is now available in digital form, but while it does feature many of the spending components that are standard in mobile gaming, it has taken a unique tack in order to help to curb one of the hottest issues regarding spending while playing the game.

The app is the first one to ever introduce a limit to the amount that can be spent.

This mobile gaming application has been designed to keep in-app spending reasonable by limiting the amount that children are able to spend. The Snowman and the Snowdog has introduced this new feature after a consultation with the government that occurred earlier in 2013 and after hearing about a number of stories in which parents were shocked to discover that their children had run up massive bills while playing games on their smartphones and tablets.

The mobile gaming effort was launched earlier this week in the U.K. by Channel 4, for Android devices, iPhone and iPad.


This app is available for free download and is based on the highly popular Christmas movie. It is also the sequel to last year’s very successful free game that led the British app store downloads in December.

The design of the newest app gives children the ability to spend between £0.99 and £3.99 at a time on virtual snowflakes. Those can be used in the app for customizing their Snowman character or to be able to boost their game play. However, in order to help to reduce the risk of “bill shock” for parents, the total spending has a limit of £20 per player.

According to Colin Macdonald’ the games commissioning editor at Channel 4, “While we had to figure out a way that we could make money from the game, we absolutely could not have anything that might give rise to anyone feeling it was exploitative.” Although limiting the amount of money that can be spent while mobile gaming in a free app is considered to be a form of “commercial suicide”, the company felt the need to place higher priority on responsibility to their customers.