Tag: mobile commerce applications

CoffeeTable app becomes universally available for all iOS devices

| November 21, 2012

 

CoffeeTable app iOS DevicesCoffeeTable now available on iPhone

CoffeeTable, the highest ranked catalog shopping application for the iPad, is now universally available throughout the iOS platform. The application launched for the iPhone this week, making it widely available to all iOS consumers. The move was made in time for the holiday season, with CoffeeTable developers believing that the application will be a major boon for consumers that enjoy mobile shopping. Indeed, mobile shopping has become a well loved concept amongst many consumers all over the world, thus placing CoffeeTable in an ideal position to appeal to these consumers.

Holiday season sees increasing interest around mobile shopping

The holiday season is rapidly approaching and retailers are preparing for one of the most important days of the years: Black Friday. The day after Thanksgiving is a time when retailers provide consumers with major discounts, deals, and special offers as a way to entice their patronage. For many retailers, a good showing during Black Friday could make up for an entire year of poor performance. With consumers becoming more connected to their mobile devices, retailers are beginning to target the mobile sector as a way to see further gains during the holiday season.

CoffeeTable app provides consumers with wide range of products

CoffeeTable is one year old this week and is keen to celebrate this occasion by becoming more widely available to consumers. The application aggregates catalog content from a wide variety of retailers, allowing consumers to browse products they may be interested in. Consumers may then purchase these products through either a mobile commerce platform, or an e-commerce website. Retailers may see a significant increase in traffic through the application on Cyber Monday, the equivalent of Black Friday for the electronics and technology sectors whose businesses reside online.

Mobile shopping may dominate holiday season

Mobile shopping is expected to play a large role during the 2012 holiday season. This is largely due to the growing number of consumers who have become enthralled with smart phones and tablets. These consumers are finding it more convenient to use their mobile devices to buy products, and these devices may become particularly useful for those that want to avoid the large amount of traffic they might see on Black Friday at local stores.

 

INSIDE Secure introduces VaultSecure platform

| October 29, 2012

VaultSecure aims to transform mobile commerce

INSIDE Secure, a  mobile security firm, has launched a new platform called VaultSecure that will help consumers manage multiple mobile wallet applications on their smart phone or tablet. The company believes that the VaultSecure platform will help transform the mobile commerce industry. INSIDE Secure suggests that this will be the first time that smart phone makers, network operators, and others in the telecommunications industry will be able to share a secure element on a single mobile device.

Days of clashing mobile commerce applications may be history

Before VaultSecure, smart phones were only capable of supporting a single mobile commerce application without trouble. Multiple applications on a single device would often cause problems due to the clashing security features they have in place. In some cases, multiple mobile commerce applications could actually make financial information more vulnerable, thus leading many mobile network operators to favor a particular platform over others. This has led to severe fragmentation within the mobile commerce market.

Platform allows various appliVaultSecure Mobile Securitycations to coexist on a single device

This fragmentation can be seen all over the world. In the U.S., Google, Isis, and the newly formed Merchant Customer Exchange, are all vying for the affection of consumers and businesses interested in mobile commerce. Through SecureVault, the applications coming from these groups can coexist on a single mobile device, each able to access a consumer’s financial information independently. The platform will also encrypt this information for each of the mobile commerce applications, adding an extra layer of protection against malicious attacks.

Competition may prove to fierce for VaultSecure to find traction

INSIDE Secure will be selling VaultSecure to makers of smart phones and tablets. These companies will then have to work with the various companies involved in mobile commerce to incorporate the platform. Given the highly competitive nature of the burgeoning mobile commerce industry, it may be difficult to convince companies that having their platform exist alongside that of their competitors as a sound business move.