Tag: app annie

Mobile games showing strong progress around the world

Report highlights the growth of mobile games over handhelds

IDC, a leading market analysis firm, and App Annie, a resource for Apple-centric information, have come together to release a new report concerning emerging trends seen in mobile games. The report, called “App Annie & IDC Portable Gaming Report,” shows that mobile games have managed to establish strong momentum over the years, especially when it comes to iOS devices. The iOS platform has become one of the most popular platforms for mobile games, so much so that these games are beginning to perform better than traditional handheld games.

Mobile games beat handhelds in terms of revenue

Mobile games have become one of the most lucrative sectors of the game industry. Developers and publishers around the world have begun focusing more heavily on the mobile space in order to tap into the powerful economic activity that is occurring therein. According to the report from IDC and App Annie, spending on mobile games has increased significantly over the past year and has, for the first time, outpaced the revenue that traditional handheld games produce.

mobile games reportAndroid may become powerful gaming platforms, eventually

The report shows that the iOS is leading the way in terms of mobile games spending. Google’s Android is lagging behind both the iOS platform and traditional handhelds in terms of gaming, but the report suggests that this may change in the next financial quarter. Google has been reforming its approach to gaming and mobile applications, introducing significant changes to its Google Play service. These changes are expected to help the company put more focus on mobile games. This focus is likely to propel Android ahead of handheld consoles in the future.

Mobile games may soon cut into console markets

The report indicates that there are a rising number of new markets emerging in the mobile gaming sector. In these markets, consumers are showing strong interest in mobile games of all kinds. Many of these markets happen to be in Asia, where smartphones and tablets are already quite popular. As mobile games continue to grow in power, they may soon begin to cut into the profits that have kept traditional handheld consoles afloat for several years.

Mobile games eclipse portable consoles in revenue

Mobile Games Eclipse Portable ConsolesMobile games generate more revenue than portable consoles

Mobile devices like smartphones and tablets have come to play a major role in the game industry. The advent of smartphones birthed the popularity of applications, relatively light pieces of software that provide services and entertainment for people all over the world. As smartphones became more advanced, so too did their applications. Mobile games have become the most popular of these applications, and they have benefitted tremendously from the advances made in mobile technology. Now, these mobile games are generating revenue that is dwarfing that produced through the game industry’s much touted portable consoles.

Consoles not living up to expectations

Nintendo and Sony are the biggest names in the portable console market. Both companies recently released portable consoles that were highly anticipated among consumers. Despite this anticipation, however, these consoles did not sell as well as the companies had hopes. Both the Nintendo 3DS and Sony Playstation Vita have seen lackluster sales globally and because these consoles are not universally favored by consumers, the games they support have generated less revenue than Sony and Nintendo would have liked.

Data highlights popularity of mobile games

Research firms IDC and App Annie have release data concerning the disparity in the revenues generated through mobile games and portable consoles. The data shows that portable consoles see high sales during holiday seasons, but mobile games account for year-round spending. Approximately 60% of all app spending in Apple’s App Store, and 80% in Google Play, was directed to mobile games. Most of these games include in-game transactions, which entice gamers to purchase power-ups or virtual currencies in order to gain an edge.

Game industry continues to adjust to the clout of mobile devices

The mobile games market has become extremely influential in the overall game industry. Large developers that had, in the past, been focused exclusively on consoles are beginning to set their sights on mobile devices in order to tap into a new generation of consumers. Publishers like Electronic Arts and Activision are also taking a strong position on mobile gaming, expecting to see major success in this market that they have not seen in portable consoles.