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Alibaba may be showing more interest in mobile commerce

China Mobile CommerceMobile commerce may be part of Alibaba’s future

Last Friday marked a marked a major milestone for Alibaba, one of the world’s largest e-commerce companies. Alibaba is often considered to be the Chinese version of both Amazon and eBay. While both these companies have a presence in China, Alibaba represents the vast majority of online sales that occur in the country. In 2012 alone, the company reported more than $170 billion in online sales, more than that reported from eBay and Amazon combined. Now, Alibaba is looking to expand beyond China and mobile commerce may be able to help in this endeavor.

Jack Ma announces retirement via concert

Alibaba’s interests in expansion come as the company’s founder and chairman, Jack Ma, announced his retirement. This announcement was made in front of more than 40,000 people that had packed into the Yellow Dragon Stadium in Hangzhou, China, where Ma broke the news of his retirement in a semi-concert setting. Ma is succeeded by Jonathan Lu, who has served as Ma’s right hand for the past 13 years. Lu has some ambitious views for the company’s future.

Alibaba showing strong interest in the mobile sector

Alibaba operates the largest online marketplace, and this marketplace is not restricted to consumers as it caters to businesses as well. With the world becoming increasingly reliant on mobile technology, the prospects of mobile commerce have been gaining more attention. Alibaba has been somewhat aloof of mobile commerce for some time, but the company has been seeing strong competition coming from companies like 360buy due to their ambitious use of mobile commerce services. Consumers are beginning to favor this form of commerce and this interest has begun pressuring companies like Amazon to begin offering mobile commerce services. Alibaba is not likely to continue ignoring this growing trend, especially if its plans for expansion are meant to succeed.

Company may be moving to enter into new markets soon

While Alibaba’s endeavors in the mobile commerce field have yet to be fully revealed, business analysts suggest that the company is beginning to position itself to enter into the European and American markets. Over the past several months, the company has been purchasing stakes in prominent mobile-centric companies, such as Autonavi, creators of China’s most successful map application. The company has recently launched its own mobile operating system as well in order to better connect with mobile consumers.

Mobile commerce set for major growth in China

China expected to see strong growth in mobile commerce sector

New research from online services and e-commerce giant Alibaba shows that mobile commerce is set for aggressive growth in China. The country is expected to boast of more than 322 million online shoppers by 2016 and many of these consumers are expected to make purchases from their mobile devices. Alibaba, which is the country’s largest online shopping company, expects that the Chinese mobile commerce sector will reach a new high in the coming years, especially as retailers become more accommodating of these consumers.

Mobile commerce sales to reach $41 billion by 2015

According to Alibaba, mobile commerce is expected to account for more than $27 billion in sales in 2014. By 2015, the mobile commerce sector is expected to be worth more than $41 billion. Alibaba notes that in 2012, mobile commerce accounted for only $7.8 billion in sales throughout the country, but this was due to the relative lack of effective mobile payments services that were available to consumers.

Singles Day proven the power of mobile payments

A 24-hour shopping spree is held in China every year called “Singles Day.” The tradition encourages Chinese citizens to visit shops and purchase products they are interested in and is very similar to Cyber Monday and Black Friday in the U.S. During last year’s Singles Day, more than $3 billion in mobile payments were recorded throughout China. This encouraged several companies to take the concept of mobile commerce more seriously.

Security a top priority for mobile consumers

By the end of this year, Alibaba expects that mobile commerce will account for $15 billion in sales throughout China. Several companies are still getting accustomed to accepting mobile payments, but growth is expected to pick up momentum as these companies become more comfortable with mobile commerce. Consumers have many concerns regarding mobile payments, the chief of which regards security. Alibaba, which provides mobile payments services, notes that security is such a big concern among Chinese consumers that it could potential derail the projected growth of mobile commerce. As such, Alibaba, as well as other companies, are taking steps to improve mobile commerce security.

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