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Next Step Partners with Santa Clara County Housing Authority

San Francisco, CA, April 11, 2019 –(PR.com)– Behavioral marketing design firm Next Step today announces a new partnership with the Santa Clara County Housing Authority (SCCHA), one of the nation’s more than 3,500 public housing agencies. The partnership’s initial focus will introduce the housing authority’s first web-based app to low-income families and participants in the Section 8 housing assistance program. SCCHA helps make rental housing safe and affordable for low-income families through federal Section 8 voucher programs and below-market rental properties. Next Step is a full-service marketing digital design agency that uses science-backed research to remove friction from the decision-making process at every single stage.

“As Santa Clara County’s largest provider of affordable housing assistance, SCCHA strives to provide housing assistance to as many eligible families as possible,” says Shirin Oreizy, Next Step’s Founder and President. “We’re excited to create outreach campaigns that include behavioral science interventions so this agency can help even more low-income people find and keep housing.”

SCCHA’s newest customer service tool is a web-based mobile app that’s designed to simplify and improve the agency’s communications with tenants and Section 8 program applicants.

“SCCHA’s web-based mobile tenant app is being developed in direct response to the needs of the families the agency is helping to house,” says Brad Swain, Next Step’s resident Behavioral Scientist. “Next Step’s behavioral science interventions are well suited for helping SCCHA roll out its new app to clients because behavioral science is good at taking big ideas and translating them into simple actions that people can take that will lead to better outcomes.”

One big insight from behavioral science is that people don’t always act on what they know. “There’s reams of data on how to be healthy, for example, but when we try to execute on those ideals, we tend to fall short,” explains Swain. “That’s the so-called ‘action versus knowledge gap.’”

“Making the process simpler and increasing motivation is something that behavioral science excels at,” says Swain. “That’s where Next Step can help SCCHA create an impact on people’s lives.”

About SCCHA

SCCHA is the largest provider of affordable housing assistance in Santa Clara County, helping make rental housing safe and affordable for low-income families through Section 8 voucher programs and below-market rental properties. Designated a Moving to Work agency by Congress, it has the capacity to assist nearly 18,000 households through innovative policies for the delivery of assisted housing. For more information, visit www.scchousingauthority.org.

About Next Step

Next Step is an award-winning behavioral marketing design agency with offices in San Francisco and San Jose. For over 10 years, they’ve implemented research-based design methodologies and behavioral science interventions that measurably influence users’ behavior.

www.hellonextstep.com

Contact Information:
Next Step
Caileigh Lombard
415-463-9863
Contact via Email
www.hellonextstep.com

Read the full story here: https://www.pr.com/press-release/782324

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Source: PR.com

4 Spectacular Places for Yacht charters in the Mediterranean

For both aspiring and experienced sailors, Europe is the treasure trove of perfect yachting spots.

In particular, the Mediterranean region is home to fabulous nature and mesmerizing sea views that attract sailors from all over the world. Of course, modern yachting is characterized by the ability to use technology in your travels. Nowadays, the Internet can help you to simplify the organization of your sea adventure.

At the same time, a yachting vacation in this part of the world offers a whole new dimension to what a sailing experience can be. Exquisite medieval architecture, unique cuisine, centuries-long tradition of wine-making, numerous historic spots – the opportunities are endless. To get the most out of your yachting experience, we advise you to use our 12knots app to visit four spectacular places for yacht charters in the Mediterranean.

We suggest you take a look at visiting following places using our application.

Croatia

Croatia

A yachting journey throughout Croatia will help you discover dozens of islands with pristine beaches and beautiful marinas. One of the most famous attributes of Croatia yacht charters are a refreshing pine fragrance along the coastline and clear azure waters.

Croatia is rightfully considered a natural reserve famous for its unspoiled nature. It is also called one of the cleanest countries in Europe. And not just that – local landscapes radiate charm and mystery inspiring you to explore this country.

The 12knots app has an interactive map on which to choose the country of interest (in this case Croatia) and check the availability of yachts. In the list that opens, you will be able to choose the most suitable yacht.

The Adriatic coastline in Croatia is a yachting heaven for beginners and advanced sailors alike. The waters are calm and the weather is suitable for sailing from late spring to mid-autumn.

The ultimate yachting spots in Croatia are:

  • Istria County;
  • Dubrovnik;
  • the Split area (Bra, Korula, Hvar);
  • the island of Sipan.

While yachting in Croatia, you will also be able to enjoy the rich heritage of the Byzantine Empire, Rome and the Venetian Republic. Beautifully preserved ancient buildings, castles, fortresses and cathedrals dot the coastline and are a marvel to the eye.

Greece

Yacht charters in the Mediterranean

Greece yacht charters take you to a holiday filled with the spirit of Greek mythology and ancient history. You will be able to visit the magnificent night markets in the coastal towns and find beautiful souvenirs and bric-a-brac. You will meet friendly locals who take to the streets, bars and taverns to enjoy their evenings with a glass of local wine. Surely you can entrust your yachting trip to Greece to the 12knots application. A detailed description of each yacht is available in the app, just select Greece on the interactive map and check the availability of yachts.

Greece is literally an open air museum. Greek cities and towns keep that incredible spirit of antiquity you won’t find elsewhere. Even small villages are often home to the remains of ancient temples and fortresses.

The sea in Greece is calm and turquoise blue, just like the Greek skies. Opportunities for yachting are ample:

  • the Aegean Sea;
  • Corfu;
  • Lavrion;
  • the Ionian Sea (Lefkada, Kos);
  • the island of Zakynthos;
  • Santorini.

Use 12knots app and embark on the same routes Odyssey once took, taste authentic Greek cuisine, watch beautiful sunsets and sunrises and swim in the crystal clear waters. An opportunity not to be missed, right?

France

france cruise

No place is better for a truly luxurious yachting holiday than France. The French Riviera, or Côte d’Azur, is the world’s finest yachting destination and a beautiful place to add to your travel list, although it’s definitely not the most affordable one.

The 12knots application offers a convenient organization of yachting on the French coast. The app contains special filters that allow you to choose the type of yacht, brand, equipment, price fluctuations, length of the yacht, year of creation and rental period. As you can see, by using modern technology, you can organize a vacation to the smallest detail.

The western part of Côte d’Azur is very appealing for yachtsmen. The mountainous hillsides have the strange beauty of the narrow bays. The latter were gradually carved in the mountains by the water. Sailing in this area is extremely comfortable: warm air masses prevail and the mountains protect the sea from the cold mistral winds.

The most popular Core d’Azure destinations to yacht are:

  • Cannes;
  • Saint-Tropez;
  • Nice;
  • Marseilles;
  • Hyeres;
  • Cassis.

Northern France, with the Bay of Biscay and the English Channel, will be very interesting for advanced yachters.

The hottest season to book French yacht charters is summer. However, yachting journeys in May or September are just as exciting. What better place than France to arrange a romantic dinner on a yacht in the heart of the Mediterranean or explore the rough waters of the Bay of Biscay?

Corsica

Cruise Corsica

Corsica yacht charters will take you across the most beautiful places in the Mediterranean. They echo the legends about the great emperor Napoleon Bonaparte who has conquered nearly all of Europe.

Visit Corsica on one of the yachts selected in our app. In the drop-down list you can view the available yachts in a particular region and sort them by yacht price, length, types of cabins and year of creation.

Corsica is a majestic green island which has many natural and cultural hotspots. Unlike other Mediterranean islands, Corsica is less crowded with tourists. Here, life still flows calmly and quietly.

The favorite yachting locations in Corsica are:

  • Bonifacio;
  • Porto-Vecchio;
  • Ajaccio;
  • Golfe de Porto;
  • Cap Corse;
  • Bastia.

The climate of Corsica is typically Mediterranean with moderate temperatures throughout the year. Mild summer wind of 8-15 knots blows mainly from the north-western direction (Mistral). In the Bonifacio Channel it can grow stronger, up to 24-28 knots.

Navigating the waters of Corsica is easy and relaxing. There are no sudden tides or currents. All in all, Corsica is a yachting paradise, with its wild and deserted coastline framed by long white beaches and pure waters. Coastal ports are very well equipped and offer first-class facilities.

Don’t be afraid to use the possibilities of modern technologies to organize your vacation. The 12knots application is considered to be unique in its kind, using it you will be able to implement any wish for a yachting trip.