Mobile security standards run afoul of trade groups

Mobile Security ProblemsTrade groups pan mobile security standards from federal agency

The National Institute of Standards and Technology, a U.S. federal agency that works to develop standards for various forms of technology, recently proposed new standards for mobile security. The proposal was issued in October of this year and calls for more robust mobile security measures to be implemented in order to keep consumers safe from exploitation. Since the proposal was released, however, it has been panned by trade groups that suggest that the standards being introduced are not practical.

Trade group suggests hardware standards could lead to trouble

The Telecommunications Industry Association, a trade group that develops consensus-based industry standards for information and communication technologies, is one of the more outspoken opponents of the proposed mobile security standards. According to the trade group, the proposed standards suggest that mobile security be bolstered through architectural means. This suggests that mobile devices must make use of different hardware than what currently industry standards call for, which could cause problems among trade groups and within the communications industry itself.

Drastic measures may be needed to ensure mobile security

Mobile security is becoming an increasingly serious problem. More consumers are using mobile devices today than they ever have in the past. As consumers become more reliant on these mobile devices in their daily lives, they are becoming ideal targets for hackers who wish to exploit the valuable information that is contained on such devices. The National Institute of Standards and Technology believes that drastic measures may be in order to ensure that mobile security is assured for consumers.

Agency claims better hardware standards are necessary

The National Institute of Standards and Technology suggests that current mobile technology is not adequate enough to ensure the security of consumer information. The agency believes that changes made to the hardware standards that mobile devices are held to are necessary for the sake of mobile security. Trade groups are opposed to this approach because hardware changes mean different standards that could destabilize much of the work that has already gone into standardizing modern mobile technology.

QR codes are expected to make a splash in 2013

QR Codes 2013Stores made out of quick response barcodes are going to be a big hit next year.

A growing number of retailers are bridging the gap between their physical brick and mortar shops and the digital universe through the use of QR codes.

This year, more than three hundred 2d barcode stores popped up all over the world.

As impressive as that may sound, it represents only a fraction of the number that are already in the works for next year. At the moment, more than 2,000 stores based on QR codes are already being planned for launch during 2013.

As mobile devices achieve greater penetration, retailers are finding better uses for QR codes.

Chains of retailers and supermarkets have been seeking a way to span the gap between the real world and the online environment, and QR codes have handed them an affordable, simple, and increasingly recognized way to accomplish this goal. It is also allowing them to bring virtual stores into real life, where they can sell products which are depicted in images virtually anywhere – on billboards, on walls of train stations, in a magazine ad, or even on the product, itself.

Consumers simply need to scan the QR codes related to the product that interests them in order to call up the page that will allow them to quickly order it and have it delivered to their homes. The trend has been taking off and is expected to reach an explosive level next year. Among the primary companies driving this trend is a Dutch internet startup called Shop2Mobi. It gives retailers the ability to create their quick response barcode stores from the ground up.

According to the Shop2Mobi co-founder, Roman Markovski, “Offering customers ultimate convenience, both offline and online, is a huge trend.” The QR codes are already being used by companies worldwide in order to sell their products. They include everything from small businesses to large international corporations such as Walmart, Tesco, Best Buy, and PayPal.

The U.K. and Amsterdam were also the home of special popup stores based on QR codes. These digital malls in the middle of city centers were opened by John Lewis and eBay this year.