This launch includes a new biometric ID system as well as the ability for the customer to use voice commands.
The Canadian online bank called Tangerine (formerly known as ING Direct) that offers services to customers in many countries around the world has now announced that its mobile banking apps will feature fingerprint recognition technology to enhance its security, as well as voice commands to improve the convenience of use over smartphones and tablets.
Tangerine believes that boosting their mobile security and ease of use will be greatly appealing to consumers.
According to the Tangerine president and chief executive officer, Peter Aceto, when it comes to mobile banking and their overall experience, the financial services company recognizes that people “want more control over their banking experience and our goal is to provide them with the ability to bank where they want, how they want and when they want.” He went on to add that “This is the future of banking, today.”
Over the coming weeks, these new features will be added to the Tangerine mobile banking app.
Customers will be given the opportunity to use the Touch ID feature, which will allow them to take advantage of fingerprint recognition technology in conjunction with their password, in order to enhance the security of their smartphone banking experience. From there, the bank intends to watch the customer response to the use of this mobile security technology and to see how they feel about “sharing biometric information with us”
From that point, Tangerine will look into the degree to which current mobile security methods can be replaced by this type of technology. However, for the moment, Aceto says that “it’s just an additional level of security,” as opposed to one that would replace the traditional password or stand on its own.
The voice controlled mobile banking app will give consumers the ability to ask certain specific questions, such as requesting their account balance, or even issue commands with greater complexity, such as paying a bill or sending an email money transfer. While Aceto insisted that the service is being launched “with good functionality,” he also added that the bank will be listening to the feedback of its customers in order to continually improve it.
Denny is a graduate of the California State University of Northridge where he majored in Journalism and American History. Denny writes for Mobile Commerce Press on a part time basis while also working on his own ebook, The Only Mobile Marketer Left Standing. We've been told this title may change at least a hundred times before or even after publishing.